网络时代开展顾客服务的几点思考

Several Thoughts About Carrying out the Customer Service in the Network Era

利用网络开展顾客服务是当前市场营销理论的新突破。从网络环境与顾客服务的关系出发,通过探讨网络服务的主要优势和常用工具,帮助企业在当今顾客服务领域中超越竞争,以立于不败之地。

Using network customer service is a new breakthrough in current marketing theory. Through the discussion of main superiority in network service and the commonly used tool, and from the relations between the network environment and the customer, this article serves to help the enterprise standing the invincible position in the customer domain competition.