浅谈报刊低俗化倾向的防治

Prevention of Vulgar Tendency in Publication

当前某些报刊存在比较明显的低俗倾向,过分渲染情色暴力,广告内容虚假低俗,热衷炒作明星私生活,使新闻价值取向陷入误区。因此,要从政策上、思想上、业务上思考防治报刊低俗化的对策,强调要传承和保持报刊公信力,强化报刊工作者的社会责任,建立遏制报刊低俗化的有效机制,坚持正面宣传,弘扬社会正气。

Nowadays some newspapers exist with and obvious trend of Vulgarness like excessively erotic violence, false vulgar advertising and star privacy.The reason is that the newspaper＇s value orientation has gone wrong, that the competition between newspapers is getting serious and that readability has deviated. We should, from policy, ideology and business, take measures to present such phenomena, through strengthening press workers＇ social responsibility to maintain press＇s credibility by setting up and effective system to uphold positive propaganda and promise a healthy social atmosphere.