企业目标集中战略研究

On Strategy of Concentrating Enterprise Goals

在企业经营决策中采取目标集中战略,有利于企业取得竞争优势和提高企业资源利用效率。推进目标集中战略要对所进入的行业、生产的产品、服务的客户群体进行客观分析,作出取舍,将企业有限的资源聚焦在最有发展前途的行业、最具竞争力的产品和优质客户上。

Taking the strategy of concentrating enterprise goals in enterprise policy-decision of management benefits enterprise＇s obtaining competitive superiority and the utilization efficiency of enterprise resources. Promoting the strategy requires for accepting or rejecting the industry to be entered, the product and the clients to be served after objectively analyzing them, thus concentrating limited enterprise resources on the most promising industry, the product with the most competitiveness and the excellent clients.