商业模式分类问题研究

Analysis of Business Model Classfication Method

分类是商业模式研究的一个难点问题,目前没有哪个学者真正建立起来一个全面、清晰、实用,并且令人信服的商业模式分类体系。本文在商业模式"3-4-8"构成体系的基础上提出了一种适用范围十分广泛的商业模式分类框架。在此商业模式分类框架下,研究者可以根据需要,灵活发展出不同的商业模式分类方法。最后,笔者提出了一种具体的商业模式分类方法。

Classification method is a difficult issue in the analysis of business model, Despite many researchers have attempted to put forwards a comprehensive, clear and useful classify method, and nobody can really succeed. In this article, a research frame of business model classify method is obtained base on the ＂3 -4 -8＂ Structure System of business model, and this research frame can be applied very widely according to the need of different researchers.