摘要
定位城市特色文化,是塑造城市品牌的关键,临沂沂蒙文化具有鲜明特色,挖掘特色文化资源,提升临沂城市形象,塑造临沂城市品牌。
Positioning characteritic city culture is key of building city brand. The culture of Yimeng is characterized by distinctive local style, to explore the characteristic city culture resources, the image of Linyi city got promoted and the brand of Linyi city is established.
出处
《菏泽学院学报》
2008年第3期54-58,共5页
Journal of Heze University
关键词
城市品牌
特色文化
沂蒙文化
临沂
city brand
characteristic culture
Yimeng Culture
Linyi