摘要
介绍了电机制造业的特点,指出在电机制造业销售管理中实施客户关系管理(CRM)以及物流管理中实施供应链风险管理的重要性,从而引出数据挖掘(DM)技术,最后,叙述数据挖掘在电机制造业中的应用。
The paper first presents the characteristic of electric manufacturing,then points out the significance put into practice of Customer Relationship Management（CRM） and supply chain administration in selling management, thereby draws out data mining （DM）.Finally, the paper describes the application of data mining in electric manufacturing.
出处
《电脑学习》
2008年第3期24-25,共2页
Computer Study
关键词
数据挖掘
客户关系管理
数据库技术
Data Mining Customer Relationship Management DataBase Technology
