住宅个性化消费浅析——兼以大学教师购房需求特点调查为例

Analysis of Individual consumption of housing——take the survey of the demand characteristic of the university teachers buying houses for example

本文在分析房地产业发展现状的基础上,以个性化消费特点和对企业的影响为依据,探讨了住宅个性化消费的产生与特点体现,并以高校教师这一类消费群体为例,对住宅个性化需求进行了调查分析。

This article takes the analysis of the present situation＇ s of real estate industry development as the foundation, the individual consumption characteristic and the influence to the enterprise as the basis, has discussed the production and the characteristic of the individual consumption of housing, and takes the university teachers as this kind of expense community for example, has investigated and analysed on the demand of individual consumption of housing.