浅析企业伦理优势转化为竞争优势的机理

On Mechanism of Advantages of Enterprise Ethic Changing into Competitive Advantages

企业伦理作为一种长期的资本投资,在未来的经营过程中会形成一种伦理优势。伦理优势通过提高企业人力资本、与企业外部利益相关者双赢、降低企业成本、实现企业规模经济、增强企业信誉效益、化解企业外部危机,从而为企业赢得长远的发展空间,获取持续的竞争优势。

Enterprise ethics are considered as a long -term capital investment and they are able to form an ethical advantage in the future course of management. Ethical advantages lead to win - win situation, and lower the cost of the enterprise, and realize the scale economy of the enterprise, and increase the credit benefit of the enterprise, and solve crises in the enterprise so as to obtain a further developing space and achieve persistent competitive advantages by escalating the enterprise human resources.