地方政府培育自主品牌的战略动机内需求因素的分析

To Analyse on Inner Demanding Factors of Independent Brands by Local Government

通过对相关文献的梳理,总结学者的各种观点,整理出地方政府培育自主品牌的内部刺激因素有:增加地方财政收入、改善本地投资环境、发展地方优势产业、加快地方企业发展、提高辖区居民生活水平等。

Based on the literature in order, summing up the range of views academics, the paper sorted out cultivate their own brands of local government to stimulate the internal factors increase local revenues, and improve the local investment environment and the development of local industries advantages, accelerate the development of local enterprises, raising the living standards of area residents.