摘要
旅游专列以其让游客"省钱、省时、省力、省心"及"安全、方便、舒适"为服务宗旨深受中小城市大众旅游市场欢迎。通过与社会活动相结合,选准出行时间,进行市场联合,合理制定价格,选准旅游线路并实施行程中的全方位管理,创建专列品牌等措施,进一步加大和促进专列旅游产品的开发,进而指导中小城市旅游市场的健康发展。
Special train tour is popular with the public in medium and small cities because it is safe,convenient and comfortable and saves tourists money,time,effort and worry.Choosing the right time and itinerary,determining a reasonable price,implementing all-dimension management in the tour,and combining special train tour with social activities can promote the development of special train tour product and help the tourism market of medium and small cities to develop healthily.
出处
《湖南工业大学学报(社会科学版)》
2008年第3期29-33,共5页
Journal of Hunan University of Technology(Social Science Edition)
关键词
专列旅游
旅游产品
旅游线路
中小城市
special train tour
tourist product
tourist itinerary
medium and small cities