摘要
CI(Compedtive Intelligence)意译为竞争情报,是近年来兴起的关于竞争环境、竞争对手和竞争策略的信息分析研究及其新型服务方式,CI 通俗的翻译是竞争情报,它对企业从封闭发展走向开放型发展提供支持,可以规避企业遇到仓促的局面无法应对,同时可以使企业在发展中保持竞争优势。对 CI 作一介绍,并对CI 在钢铁企业中介入的阶段性、层次性进行探讨和阐述。
CI is a new style information serve tool in recent years, which concerning of research and analysis on the competitive environment, competitors and competitive strategy. The common translation for Competitive intelligence is CI. It gives support for enterprise' development from alone activities to open ones and avoids the enterprise' s damage from hasty encounter. It can keep the competitive advantage during the enterprise development for CI. In the paper, the author will give a brief description, and then work on the research and analysis on the implement of CI in iron and steel enterprise.
出处
《冶金信息导刊》
2008年第3期17-21,共5页
Metallurgical Information Review
关键词
CI
开放型发展
介入
CI open enterprise activities implement