摘要
从协同学理论精髓出发,审视我国体育传媒市场的现状,分析影响体育传媒市场发展过程中的内在机制与外在干扰因素,建立一种以竞争与协同为双重推动力、以奠基于自组织之上的约束为演进法则、序参量发挥"内在活力"的体育传媒市场自组织发展机制。
The essence of synergy theory, look at the country＇s sports media market, sports media market analysis in the development of the internal and external, interference factors mechanism for building a competitive and synergies for the foundation. Organizationson the evolution of the binding rules of sports media market to the evolution of self-organizing order, parameter of an internal driving force for promotion of sports media market evolution of the self-organizing process.
出处
《山西师大体育学院学报》
2008年第2期54-56,共3页
Journal of Physical Education Institute of Shanxi Teachers University
关键词
体育传媒市场
协同学
自组织
发展
sports media market
synergetics
self-organization
development
