大学生消费理性的缺失与重构

University Student’ s Lack of Rational Ideas of Consumption and Its Reconstruction

大学生作为一个特殊的消费群体,在当前的经济生活中起着不可替代的作用。这一群体存在的消费问题也引起了社会越来越多的关注。本文通过对大学生消费的现状分析,指出其存在问题的原因并提出解决办法,以指导大学生的消费观念朝着科学、理性的方向发展。

University student, as a special consuming group, plays a very important role in the present economic life. However, the existing problems in this group have aroused much more attention. By analyzing status in quo of university student＇s consumption, this paper will find out the reasons of the problems and its countermeasures, which will guide the consumption idea of university student into a scientific and rational direction to develop.