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简单暴露效应:范式和研究回顾

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摘要 刺激的简单重复暴露是提升态度的充分条件,Zajonc提出这一假设并揭示了暴露次数和喜好评价提升之间的因果关系。在Zajonc经典实验范式基础上,结合后续深化和拓展研究,从认知、情感和综合三个研究取向对简单暴露效应研究进行梳理。
出处 《人类工效学》 CSSCI 2008年第2期64-67,共4页 Chinese Journal of Ergonomics
基金 国家自然科学基金(70402015)
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