基于全部数量折扣契约的供应链激励机制研究

Research on Supply Chain Coordination Incentive Mechanism Based on All Quantity Discount Contract Model

市场需求为非线性需求,包含一个供应商和一个零售商的供应链模型,利用Stackelberg博弈理论设计了集中控制下供应链契约模型和分散控制下供应链契约模型,研究显示分散控制下系统利润低于集中控制下系统利润,产生了"双向边际效应"。设计一种全部数量折扣供应链契约模型,使供应链系统达到协调,并利用实例对契约模型进行数值仿真分析,最后得出研究结论。

A two-level developed. Supply supply chain model involving one supplier and one retailer with non-linear demand contracts under central control and under decentralized control are based on Stackelberg game theory. Analyses show that system profit under decentralized control is lower than under central control, and leads to ＂double marginalization＂. All-unit quantity discount contract is designed to achieve supply chain system coordination, and simulative results are given and analyzed.