摘要
本文从主持风格个性化、节目形式个性化、评论内容个性化三个方面,分析凤凰卫视评论节目的独特魅力。
Among the fierce competition of the similar products in the same field,it is more attractive for a TV channel with devastating differences. As for Phoenix Television, due to its unique location and flexible mechanism, it forms a free environment for people to express their ideas and thus brings out many personalized comments programs. Therefore, it pays an important role for personalized comments programs in Phoenix Television to compete with other TV channeLs. This essay analyzes the anchorperson, program forms, and program contents so as to getting an oudook of the Phoenix Television commentary Programs.
出处
《新闻界》
CSSCI
北大核心
2008年第3期129-130,共2页
Journalism and Mass Communication
关键词
凤凰卫视
个性化
评论
Phoenix television personalized comments
