创新影响B2C电子商务企业绩效的实证研究被引量：8

An Empirical Study on the Impact of Innovation on Firm Performance:Based on B2C E-commerce Companies

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摘要以B2C电子商务企业为对象研究"创新影响绩效的路径及强度",运用结构方程模型、基于大样本数据进行了关系检验。研究表明:创新对绩效的影响路径包括直接影响和通过服务质量的间接影响,前者大于后者;创新的重点不是提升服务质量,国内服务业竞争处于低级阶段;中小型企业样本拟合效果更好。 This paper studies the impact of innovation on firm performance based on large-scale data gathered from B2C E-commerce companies by using structural equation model. Main findings are as follows-（1） the impact path of innovation on performance includes direct as well as indirect path, the intensity of the former is larger than that of the latter;（2） the emphasis of innovation is not on service quality, which shows that competition of service industries is in low stage; （3） simulation effect of S＆M-sized enterprises is better than that of large-scale enterprises.

作者高强吴贵生

机构地区清华大学技术创新研究中心

出处《科学学与科学技术管理》 CSSCI 北大核心 2008年第7期157-164,共8页 Science of Science and Management of S.& T.

基金国家自然科学基金资助“制造企业服务增强的机理、模式与战略研究”(70472008) 中国博士后基金“基于驱动力分析的服务企业创新模式研究--以四个典型服务行业为例”(20060400076)

关键词创新绩效服务质量电子商务结构方程 innovation performance service quality E-commerce structural equational model

分类号 F724.6 [经济管理—产业经济]

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参考文献25

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