情缘景而生 景因情而美——论导游词的意境营造

Feeling Comes from Scene,Scene is Beautiful Because of Feeling——Discussing About the Moods of Guide Words

中国美学理论非常重视意境,强调主体与客体、情与景的和谐统一。旅游属高级审美活动,在导游词创作中,应该细心体会,抓住景物特征,移情入景,挖掘深刻意蕴,营造情景交融的美好意境,让游客享受到增智悦神带来的快感。

The Chinese esthetics theories value moods very much, and emphasize the unification of feeling and scene. Tour belongs to high class aesthetic activity, therefore, in guide words, we should notice the characteristics of scene, put feeling into the scene, and create a harmonious mood so that the visitors can enjoy their happiness.