摘要
与往年的铺天盖地有些不同，2008年的宇通看似有些“低调”。虽然4月下旬宇通就在北京和莫斯科同时发布了《价值宣言》，确定了2008年企业传播的主体思路，但之后宇通如何动作，却鲜为人知。6月16日，记者到达“价值连城”西安站之时，该活动已在全国分南北两线共开展了近30站。对照往年宇通对活动的传播量而言，现在的沉默更是一种务实。
In 2008, Yutong continued to sponsor the event of ＂Invaluable Brand Campaign＂ that is quite low key, but down to earth comparing to that of previous years. Engine＇s heat management and fuel-saving driving skill are again the key activities among the whole event. The article made a calculation on how much one-hour training is worth by Yutong＇s professional.
出处
《商用汽车》
2008年第7期58-59,共2页
Commercial Vehicle
