摘要
皇城相府凭借其特有的"皇城"式建筑风格和浓烈的"官"文化特质,赢得了千千万万游人的青睐。但皇城相府旅游产品本身也许多问题,同时其旅游业如何扩大市场占有额成了摆在当地政府面前的重要课题。文章在阐述其旅游价值、分析其经济运行状况机利弊因素的基础上,以经济地理学和旅游地理学的理论为指导,简要地探讨了皇城相府旅游业未来的发展策略。
The Mansion of a Premier in Qing Dynasty replies on its unique style and thick “official” cultural characteristics, won the favor of millions of visitors. However, tourism product itself has many problems,And how to expand its tourism market share, the local government has put in front of the important issues.In the article on its tourism value, analysis of its economic advantages and disadvantages of running state on the basis of factors.Economic geography and tourism to the theory of geography as a guide, Briefly discussed the future of the its tourism development strategy.
关键词
发展策略
旅游业
皇城相府
Development strategy
Tourism
The Mansion of a Premier in Qing Dynasty
