摘要
5·12汶川大地震引发全民积极参与救援、捐助,国内外企业纷纷慷慨解囊,自动识别行业的企业也不例外。而此次赈灾引发我们对企业参与慈善的更多思考:慈善被称为"社会的第三次分配",企业参与慈善能否成为一个自愿的、常态的行为,而不仅仅在国家和民族遇到大灾大难的时候?参与慈善是否可以更好地体现企业社会责任?本期"管理碰撞"栏目诚邀各位企业领导参与讨论。
Wenchuang ear thquake on May 12th spurred Chinese people to take part in salvage,donation. Some domestic and foreign enterprises donated with generosity,and automatic identification industry was no exception.This disaster relief aroused us to think more about participation of enterprises:Philanthropy is called the third social distribution,could enterprises willingly stretch out their hands when our country and nationality suffered from the greatest disaster? Could enterprises participate in philanthropy embody social responsibility or not?The column'Management Conflic t'sincerely invites top leaders of many excellent enterprises to discuss it.