摘要
目前移动数据业务成为运营商利润的增长点,而发展数据业务关键在于处理与产业价值链各环节之间关系,在这方面日韩两个国家发展比较成熟。分析日韩电信产业价值链模式的特点,并与国内的几种价值链模式进行对比,从客户目标、SP/CP管理、与终端关系、利益分成与环境适应性等几个方面总结出我国电信产业价值链和谐发展的对策建议。
At present, the mobile digital service becomes the growth point of profits for telecommunications operators. Developing digital service primarily lies in dealing with the relationship in the telecommunications industry value chain. The digital service in Japan and Korea have developed maturely. The paper analyses the characteristics of the telecommunications industry value chain of Japan and Korea, and compares them with the mode of value chain in China and proposes the suggestions for the harmonious development of China's telecommunications industry value chain from the aspects of customers' objection, management for SP/CP, the relationship between operators and terminal manufacturers, sharing and environment adaption.
出处
《商业研究》
CSSCI
北大核心
2008年第8期146-150,共5页
Commercial Research
基金
教育部博士点基金资助项目
项目编号:20050183067
关键词
价值链模式
电信运营商
SP/CP
value chain mode
telecommunications operator
service provider, content provider (SP/CP)