浅谈提升我国文化产品竞争力

文化产业竞争的核心文化产品的竞争力不仅对发展我国文化产业具有重要意义,而且对提升国家整体竞争力具有现实意义。近年来,我国对外货物贸易迅猛发展,出口占世界贸易比重不断上升,但我国的文化产品参与世界贸易相对明显滞后。本文通过分析文化产品特点以及文化产品贸易现状,提出提升文化产品竞争力的对策。

The competitiveness of cuhural products is the core of culture industry competition, which is not only important to developing culture industry, but also practical to upgrading nation＇ s overall competitiveness. In recent years, the export volume of goods trade has sharply increased in China, but the cultural products trade has made little progress. Through the analysis of the cultural products＇ characteristics and the development state of cuhural trade, this article puts forward the countermeasures to improve the competitiveness of cultural products.