主题公园建设的体验消费模型及实施设想

Experience consumption model and implementation plan on the construction of Theme Parks

在深入分析主题公园建设中游客信任和游客满意的驱动因素基础上,构建了体验消费模型,并针对我国主题公园发展中存在的问题提出了解决的对策和措施。

Based on the deep analysis to driving factors of tourist trust and tourist satisfaction in the construction of theme parks, this paper establishes an experience consumption model. And it also proposes countermeasures to the problems that exist during the development of theme parks in China.