摘要
通过SWOT分析方法,对西部体育产业发展的优势(strengths)、劣势(weakness)、发展机遇(opportuni-ties)和威胁因素(threats)进行了分析,并对西部体育产业的发展提出了相应的对策。
Through making SWOT analysis, this paper makes analysis on strengths, weakness, opportunities and threats of sport industry development in west region of China and put forwards corresponding measurements.
出处
《体育科技文献通报》
2008年第9期93-94,共2页
Bulletin of Sport Science & Technology
关键词
西部体育
体育产业
SWOT分析
对策
west region of China
sport industry
SWOT analysis
countermeasure
