摘要
新疆是全国五大牧区之一,新疆有发展乳业的得天独厚的资源优势,然而,新疆的乳业发展却不尽人意,在这个供应链竞争激烈的时代,"物竞天择,适者生存",新疆的乳制品企业只有从战略的高度去审视供应链管理,才能迎合新疆乳业发展好的时机,迅速壮大自己,立于不败之地。本文就是从供应链管理的角度,为新疆乳制品企业提供了一种战略联盟的发展思路。
Xinjiang is one of the five major pastoral areas, the development of dairy industry in Xinjiang has abundant resources of the advantages, however, development of Xinjiang's dairy industry is unsatisfactory, the supply chain in this highly competitive era, "of natural selection and survival of the fittest", Xinjiang's dairy business only from a strategic height to look at supply chain management, to cater to dairy development in Xinjiang good opportunity, their rapid growth and remain invincible. This article is from the perspective of supply chain management, dairy enterprises in Xinjiang, a strategic alliance development ideas.
出处
《中国市场》
北大核心
2008年第28期145-147,共3页
China Market
关键词
供应链
战略联盟
核心企业
supply chain
strategic alliance
core business