摘要
阐述了网络营销的概念,并从网络营销的角度分析了化工产品的网络化特点。以及化工企业如何根据本企业产品的特点,在化工产品的销售中正确开展网络营销。
The paper focuses on the concept of network marketing and the analysis of the characteristics of the chemical industry products from the perspective of network marketing. The paper also shows that how the chemical industry enterprises conduct online marketing properly in accordance with the characteristics of their own products etc.
出处
《浙江化工》
CAS
2008年第7期30-32,26,共4页
Zhejiang Chemical Industry
关键词
网络营销
化工产品
化工企业
分析
online marketing
chemical industry products
chemical industry enterprises
analysis