构筑全球竞争优势的新模式——战略网络

Creating a new paradigm for global competitive edge-strategic network

网络经济时代的竞争已不再是单个企业之间的竞争,而是企业合作网络之间的竞争,这是一种新的竞争形态——网络竞争。战略网络就是在这种背景下兴起和发展起来的新战略思想。讨论跨国公司从并购到构筑战略网络参与全球竞争模式的演化过程,认为战略网络的兴起和发展是适应全球经营环境的必然选择,跨国公司通过战略网络可以构筑全球竞争优势。

Competition in the network economy has shifted from the rivalry between single enterprises to that of cooperative net-work of respective enterprises. This is a new paradigm of com- petition- network competition. Strategic network is a new strategic thinking originating and evolving in this global context. The paper discussed the evolving process of multinational corporations from mergers and acquisitions to creating strategic net- work to participate in global competition, and pointed out that the emergence and development of strategic network is the inevitable choice fitting in with global business operation environment. Multinational corporations can create their global compet- itive edge via strategic network.