浅析我国直播卫星平台及其运营模式

Brief Analysis of the Chinese Direct Broadcasting Satellite Platform and Operation Model

中星9号直播卫星6月9日在西昌卫星发射中心发射升空后,作为广电人如何看待直播卫星的发展?从直播星的特点、直播星的技术、直播星发展的历史展开,重点分析我国直播星的政策背景、运营策略,以及将会给现有有线电视网络带来的影响与冲击。

After the Direct Broadcasting Satellite （DBS） ChinaStar - 9 lifted off from Xichang Satellite Launch Center on June 9th 2008, the development of direct broadcasting satellite becomes the first concern for the Ra- dio- TV workers. This article will discuss the DBS＇s technical features, advantages and history, on the basis of which the author will focus on the DBS＇s policy background, operation strategy and influence, and its impact on the Cable TV Network in our country.