修己安人、内圣外王——论企业家的文化建设思路

The Path of Entrepreneur in Enterprise Culture Building

企业的文化管理与建设是一个自上而下的过程,在这一过程中,企业领导人的作用是至关重要的,也是企业里其他人无法替代的,首先,管理根植于文化之中,其本质是文化;而一个企业其文化的精髓源于企业家个人的价值观,企业家要明确自己在文化建设中所担当的角色,厘清思路,发挥自身应有的作用,与员工一起建立起企业共有的价值观念,为建设百年基业奠定文化基础。

The enterprise culture constructs is a course from top tO bottom. The function of entrepreneur is essential and not substitutable. Because, first off all, the nature of management is culture, and the enterprise culture is originated from the entrepreneur＇ value. The entrepreneur must definitude his own role in this course and boat out the thread, then, play a part in it to establish the common value of enterprise.