试论新时期青年报刊的发展方向

面对青年报刊整体滑坡的局面,本文从更好地体现党性原则、把握新形势下报刊发展规律的要求出发,提出青年报刊必须在保持鲜明的党性原则的同时,张扬自己的个性;必须以鲜明的思想性引领时代风尚;必须服务于青年,维护好青年的切身利益;必须把握市场导向,突出青年的不同需求和特点,准确定位。只有这样,青年报刊才能不断增强竞争力和活力,赢得健康、可持续的发展。

How to accurately hold the development direction of the youth journal While confronting to the phase that the youth journals are wholly declining . This paper elucidated about better express the principle of the party nature and grasp development regularity under the new situation. Deems that it must uphold its own characteristics while keeping this commonness of obvious party nature ; must guide the times prevalence with apparent thought nature ; must serve well to the youth and protect their own benefits ; must grasp the market guidance , and outstand the their different requirements and features , and accurately define it . Only so , then it can constantly enhance the competition force and vitality , and can gain the sound and sustainable development .