试论我国农村消费品市场的特点与发展趋势

The Characteristics and the Developing Trend of Countryside Consumer Market in Our Country

改革开放30年来,农村经济有了显著改善,但农民收入增长趋缓,总体水平较低,这就从根本上制约了农民的购买力,同时也给农村消费品市场带来了一系列问题。只有提高农村生产力、扩大国家政策支持力度、增加农民收、改善农民生活条件、改善农村消费品市场经营环境、搞好农村商业网点布局、健全农村社会保障体系,才能使农村消费品市场稳步、快速增长,进而拉动内需,促进国民经济健康、持续发展。

Since the Opening and the Reforms of 30 years, the rural economy had been improved greatly. However, the lower increasing rate and the general level have fundamentally restricted the farmer＇s purchasing power. Based on the characteristics of the countryside consumer market in China, the article not only discusses the developing trend of countryside consumer market, but also makes suggestions on how to promote the countryside consumer market to develop healthily.