企业道德资本建设研究

A Study of Construction on Enterprise Moral Capital

企业道德资本作为企业伦理价值符号,其运作体现在企业整体运行的制度管理、生产管理、文化管理、对外交往等各个方面。企业道德资本是研究企业伦理的重要视角,强调这一研究视角,才能不断挖掘出企业道德性资源,孕育道德资本化的成果,真正衍生出对于发展的社会责任意识,确保企业发展的伦理价值,也有助于把企业构建成道德的诞生地和家园。

Enterprise moral capital, as a token value of corporate ethics, is reflected in the overall operation of an enterprise： system management, production management, cultural management, external contacts, and other aspects. Enterprise moral capital is an important perspective to study enterprise ethics. The current emphasis on this perspective allows us to tap the deep reservoxrs of enterprise ethics, to breed moral-capltalized outcome, to cultivate the sense of social responsibility, to ensure moral capital for developing enterprises, and to build enterprises into the moral birthplace and home.