摘要
自1995年1月1日中国第一份都市报——《华西都市报》创办以来,都市类报刊在大江南北纷纷崛起,成为中国新时期报业百花齐放、百舸争流的绚丽风景。但在最初的新闻策划、报道方式、版面突破等创新、创异、创造带来阵阵清风之后,大量"克隆型"报纸、版面甚至稿件的出现,使得都市报出现了严重的同质化倾向。重庆都市报的同质化比之全国有其独有的鲜明特征,背后有其独有的特殊弊端。
Since the first urban newspaper of China -The Western China Urban Newspaper, was founded in January 1,1995, many urban newspapers was founded in China. But after many innovations and break-throughs, many cloning newspapers appear. Homogeneity in Chongqing newspapers has certain unique characters.
出处
《重庆文理学院学报(社会科学版)》
2008年第4期114-117,共4页
Journal of Chongqing University of Arts and Sciences(Social Sciences Edition)
关键词
重庆媒体
同质化
个性解读
核心竞争力
Chongqing media
homogeneity
comprehension
core competitive power