摘要
基于直角双曲线需求函数下,对具有产品差异化的企业横向兼并行为进行研究,分析了不同成本变动、产品差异度组合条件下企业兼并动机的变化。研究结果表明,在不同的产品差异度以及兼并成本下降效应的组合下,企业兼并具有不同的兼并动机。所得结论能对现实中不同的企业兼并现象进行更为合理的解释,并同时对于企业兼并策略的制定具有一定的启示作用。
Based on the function of the right angle hyperbolic demands, the paper studies the conducts of horizonta mergers enterprises with product differentation and analyzes the changes of enterprise mergence motives under the combination of the different cost changes and difference of products. The results show that the enterprise mergenee is of different motives under the combination of difference of products and the decline of enterprise mergence costs. The conclusion cart give more rational explanation for the realistic different enterprise mergenee phenomena and give cer lain inspirations for determination of the enterprise mergence strategy.
出处
《山东科技大学学报（自然科学版）》
CAS
2008年第4期86-89,共4页
Journal of Shandong University of Science and Technology(Natural Science)
基金
山东中青年科学家科研奖励基金项目(2005BS10005):企业家选择的指标体系研究
关键词
古诺模型
直角双曲需求函数
成本
差异化
Cnurnot model
right angle hyperbolic demand function
cost
difference
