休闲旅游与我国旅游营地发展研究

On Development of Leisure Tourism and Tourist Camps in China

自驾车游和家庭自助游作为当今休闲旅游的主要形式,其发展速度非常快,然而目前我国旅游营地发展欠缺,成为制约我国自驾车休闲旅游发展的重要"瓶颈"。在借鉴国外旅游营地建设经验的基础上,建议我国旅游营地的建设和完善要做好营地的选址、健全服务功能、完善经营管理、加强市场营销、重视生态环境保护等。

As the main form of leisure tourism, self - driving travel and family independent travel develop very quickly. However, the deficiency of tourist camp has become the key ＂bottle neck＂ restricting the development of self- driving tours in China. Drawing reference from the experience of foreign tourist camps construction, the author in this article advised that the construction and perfection of tourist camps in China should select proper sites, perfect service functions, improve business management, strengthen marketing, attach importance to eco-environmental protection, and so on.