摘要
根据介绍日本第41次零售业调查的结果，一个突出的问题是：零售业利润总额下降，最大的零售企业更陷入负增长。日本零售业正通过商品战略与价格战略，努力摆脱经济不景气的影响。
The article introduces the results of the 41th survey on retail in Japan, a prominent issue of which is that total retail profit declines while ：some large enterprises go into negative growth. Japan＇s retail industry is striving to get rid of the influence from economic depression by commodity strategy and pricing strategy.
出处
《国际商业技术》
2008年第5期32-34,共3页
International Business & Technology
关键词
日本
零售业调查
商品战略
PB商品
价格战略转嫁成本
Japan, a survey on retail, commodity strategy, private brandmerchandise, pricing strategy, shift the cost
