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鲁南经济带区域旅游合作可行性分析与对策研究 被引量:3

The Analysis of the Feasibifity and Countermeasures of the Region Tourism Co-operation in South-Shandong Economical Belt
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摘要 在鲁南经济带规划建设中,区域旅游合作与一体化发展应当先行,这是由旅游产业和旅游需求特点决定的。鲁南五市地域相连、区位优越、交通发达,旅游资源丰富多样、特色互补,旅游业发展与区域合作基础好、潜力大,应统一认识,主动适应国内外区域旅游一体化发展趋势,建立多层次、多形式的旅游协调机构,编制鲁南经济带旅游总体规划,制订区域旅游合作的规则、制度和标准,强化旅游企业合作,打造旅游精品,塑造鲁南经济带旅游品牌形象,推进鲁南经济带旅游合作不断发展。 It is decided by the characteristics of the tourism industry and the tourism demand for the region tourism co-operation arid the integrated development must advance with the plan and the construction in the South-Shandong economical belt.In the South-Shandong five cities,the regions are connected, and the position is superior,and the transportation is developed,and the tourism resources is bountiful and it's characteristics is mutually supplemented,and the foundation of the tourism development and the region cooperation is good and the potential is big.In order to advance tourism co- operation to develop unceasingly in the South-Shandong economical belt,we shall unify the understanding and adapt the trend of the region tourism integration development in the domestic and foreign tour,and establish the multi-level and multi-form tourism synchronizing organizations,and establish the overall tourism plan in South-Shandong economical belt,and draw up the rule,the system and the standard of the region tourism cooperation,and strengthen the co-operation of the tourism enterprises,and make the high- quality tourism goods to portray tourism brand image in the South-Shandong economical belt.
作者 朱孔山
出处 《山东农业大学学报(社会科学版)》 2008年第2期36-41,共6页 Journal of Shandong Agricultural University(Social Science Edition)
基金 山东省社会科学研究规划重点项目<旅游目的地整合营销研究--以山东省为例>(07BJGZ29)部分成果.
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