新形势下包装设计教育的再思考

Rethinking about Packaging Design Education under New Situation

首先对包装设计教育现状进行分析,从包装设计教学的理论研究和设计实践出发,重点阐述了强化实践,突出专业性,提高学生综合素质,对改善理论与实践脱节、教学与市场错位现象所具有现实意义。对如何深化包装设计教育进行深入浅出的探讨。结合包装设计教学实践,提出了新的人才培养目标和教学方法以及教学改革思路。旨在呼吁教育主管部门和相关的设计院校,借鉴发达国家成功的教学理念,顺应世界教育发展的大趋势,全面推进包装设计教育的改革与发展。

The current status of packaging design education was analyzed from theoretical study and practical design. It was put forward that strengthening practice, highlighting the professionalisms, and enhancing the overall quality of their student should be focused on. The ways to deepen the packaging design education were discussed. New ideas on personnel training goals, teaching methods, and teaching reform were put forward based on packaging design teaching practice. The purpose was to provide reference for education authorities and institutions to promote packaging design education reform and development.