摘要
当代传媒为吸引受众拆卸传统文化审美意蕴,以创新生活意义增进幸福为名催发个人享受,媒体题材"替感觉"对艺术唯美体验的审美替代使美通过市场交换被消费。传媒促成的消费文化行为耗散了传统文化的审美价值,导致审美危机。鉴于此,当前媒体题材急需沉淀唯美的审美趣味,以弘扬高贵的人性和精神。
Today the mass media is changing "beauty in my heart" of traditional culture aesthetic to "beauty is consumed by me". Not only the mass media tries to promote weal and stimulate the personal enjoyment by new originalities of life, but also dismantle intentions of traditional culture aesthetieo The mass media stimulated to cultural consumption actions, and was dissipating nucleus' value of traditional culture about aesthetic. The aesthetic crisis is the benefit appeals to come true, and in the same time gets rid of aesthetic crisis of temptations of the mass media.
出处
《湖南广播电视大学学报》
2008年第3期49-52,共4页
Journal of Hunan Radio and Television University
关键词
传媒市场
替感觉
耗散
消费诉求
唯美趣味
media market
for the senses
dissipation
consumer demand
aestheticism interesting