安利成功背后的心理根源

Amway＇s success behind the root causes of mental

本文从安利品牌建设的多层次战略，到安利具有完备意义的激励机制进行了多层次，多角度的分析，试图阐释安利模式成功背后的心理意义所在。可以说从一个全新的角度对于安利的成功进行了诠释。

This article aims to carry on a multi-level perspective analysis from Amway＇s brand-building strategy to Amway＇s well inncetive mechanism in an attempt to explain the psychological significance behind the success of the Amway. In other words, it gives a new inerpretation for Amway＇s success from a new angle .