重庆旅游产业发展战略研究

On the Strategy Choice of Tourism in Chongqing

重庆旅游业已经形成了较大的产业规模以及入境旅游和国内旅游全面发展的良好格局,但是,重庆旅游业在发展过程中也存在着诸多问题,如旅游发展区域不平衡,旅游企业竞争力不强,旅游发展资金匮乏,旅游产品缺乏精品等。针对上述问题,提出促进重庆旅游业健康发展的若干建议。

Under the background of building overall well - off society, the tourism industry in Chongqing faces unprecedented opportunity and contest. Based on the tourism data and research material, the present condition, superiority and main problems of tourism industry in Chongqing are analyzed. Secondly, the strategy aim of tourism industry in Chongqing is located scientifically. Then five countermeasures to propel tourism industry development in Chongqing are put forward under the guidance of scientific development perspective.