摘要
近年来随着我国群众体育,竟技体育、体育产业"三大支柱"的迅速发展,田径赛事日渐增强,对外交流日益扩大,体育事业商业化运作日渐深入,赛场主持工作显得越来越重要,他们把政府行为和商家炒作同时运用到赛场上,由"宣告、告知",向"宣传、告知"方向拓展与创新,使在场每一个人"听得懂、看得见、学得会、用得上"使观看比赛成为一种享受。
With the rapid development of the three pillars of sports -folk sports, competitive sports and sports industry, today's track and field games play a more and more important role in foreign exchange, and they are more and more commercialized. Anchorpersons in these games step from "informing the public" to "promoting the games" . They combine government operations and commercial speculation into a kind of enjoyment, a breeze. Every speculator can hear it , see it, learn it and use it.
出处
《宜春学院学报》
2008年第4期115-117,共3页
Journal of Yichun University
关键词
田径运动
比赛
赛场主持
功能
素养
track and fields
competition
the live director
function
literacy