摘要
汽车消费已经成为人们消费的主体内容,实现汽车和谐消费是社会发展的必然趋势。在阐述汽车和谐消费研究综述的基础上,提出促进汽车消费和谐化的经济学依据主要有四点:利用效用理论改变消费心理;利用弹性理论改善消费行为;利用均衡理论改进消费结构;利用外部性理论改良消费效果。
Automobile consumption is the main consumption part of people. A harmonious automobile consumption is the inevitable trend for the development of the society. Based on the comprehensive survey of automobile consumption, the paper summarizes 4 economic points as follows: draw on utility theory to change consumer psychology, use flexibility theory to improve consumer behavior and equilibrium theory to improve consumption structure, external theory to improve consumption effects.
出处
《湖南商学院学报》
2008年第5期19-24,共6页
Journal of Hunan Business College
基金
湖南省社科基金项目<世界汽车产业发展模式比较研究>(项目编号:07JD28)的阶段性成果
关键词
汽车消费
和谐消费
研究综述
经济学依据
automobile consumption
harmonious consumption
study survey
economic basis