谈艺术设计项目的设计品格分类

Classification of Design-characters in Art Design Items

从艺术设计项目的设计品格分类的角度提出艺术设计的新思路。设计品格是由顾客需求层次决定的,其不仅代表着不同层次的艺术设计项目的品质等级,同时也代表了项目的价值构成内容比例变化。艺术设计项目的设计品格分类,采用中国古典绘画艺术品格分类名词的方法,使不同级别的艺术品格表达更鲜明,更准确,和易记忆。设计品格的清晰分类,有利于艺术设计企业管理和艺术设计人员的培养。

New ways of thinking of art design were put forward from the view of the classification of designcharacter in art design items. The design-characters are depended on the level of the customer＇s requirement. They represent not only the different levels of quality in art design items but also the ratio of general value to content. The classification of these design-characters is according to the method of the classification of art characters in the traditional Chinese painting, but there will be some adjustments for some parts and some new definitions; therefore the different levels of the requirement of these design-characters can be much more clear, accurate, and memorable. It will be good for art design management and the training of artists.