摘要
论文以《中学生》杂志为个案,从《中学生》杂志的出版宗旨及开明书店的出版成果、目标市场的选择等方面分析其青年读物的出版特色。
Taking the magazine 《Middle School Student》 as an example, this paper analyzes the publish characteristics of books for Youth from the publish purpose of the magazine, the publish result of Kaiming Bookstore and the choice of marketing and etc.
出处
《福建师大福清分校学报》
2008年第6期82-85,共4页
Journal of Fuqing Branch of Fujian Normal University
关键词
开明书店
《中学生》
青年读物
出版特色
Kaiming Bookstore, 《Middle School Student》, books for youth, publish characteristics
