国际快递巨头在华战略及国内业者的对策

Strategy of Four Foreign Express and Countermeasure of Local Enterprises

作为物流业的一个重要组成部分,快递业成为经济发展的最大受益者,并成长为名副其实的朝阳产业。极好的市场前景使已经身在其中斡旋和不断加入的外资、国有、民营快递企业陷入了一种几近无序的竞争。文章在对比分析四大国际快递物流企业在中国的发展战略和竞争优势的基础上,就中国本土快递企业的未来发展之路提出了几点应对建议。

As an important part of logistics industry, express has became the biggest beneficial. Recently, the Chinese express industry is booming, which makes all perspectives are facing rather fierce competition. In this essay, the author analyzes the patterns of development and strategies of the main four foreign express enterprises in China and gives some suggestions about the future development for local enterprises.