企业危机管理对策分析

There Countermeasure Anelysis on the Crisis Maragement for Enterprise

危机管理是企业必备的职责和能力,不仅关系着企业核心竞争力的构建而且决定着企业的生死存亡。针对企业危机的隐蔽性和突发性、破坏性和负面性、相对性和可消除性三大性质,企业危机管理的主体应该建立企业危机管理的常态机制,将企业忧患意识整合到企业文化中,应用正确的危机管理战术应对企业危机。

The crisis management is the enterprise necessary responsibility and the ability, not only relates the enterprise core competitive ability to construct moreover is deciding enterprise＇s life and death. In view of the enterprise crisis hiding and the burst characteristics, destructiveness and negative, the relativity and may the elimination three big nature, the enterprise crisis management main body be supposed to establish the enterprise crisis management the habit mechanism, the enterprise sense of hardship conformity to the enterprise culture in, And aims at four stages which the enterprise crisis appears, applies the correct crisis management tactic to be supposed to the enterprise crisis.