手机调查的技术初探

Discussion on the Technical Research of Mobile Phone Survey

随着手机的普及,手机调查将会继网络调查之后的又一种新的调查方法,并具有一定的现实意义。本文主要探讨了手机调查的概念和分类,着重介绍了手机调查的优势,并提出了手机调查的应用设想,同时也阐述了手机调查所存在的主要问题以及对策,最后提出了发展手机调查的若干建议。

Mobile phone survey will become one of the most important survey methods after the internet survey with the popularization of the mobile phones. This paper discusses the conception and the clarification of this survey, mainly introduces the superiority and the application of it and points out some problems about it. In the end, this paper gives some pieces of advice on how to improve the mobile phone survey.