摘要
中国是依维柯最主要的开发对象
“中国市场是我们最主要的开发对象,过去几年里我们在这个市场的成绩优秀。依维柯自1985年就进入中国市场了,但2006年我们重新定义了在这个市场上的战略目标。如今,中国的3个合资公司使依维柯实现了全系列商用车布局的目标,能够将产品渗透到商用车所有的细分市场上。尤其值得一提的是,面向主流轻卡和中型卡车市场的跃进和面向重卡市场的红岩。
Rudi von Meister, General Manager of China operations for IVECO said that affected by financial crisis, the market would be more difficult in 2009. He expected that the market would have an adjustment period and the increment speed may be less than ten percent. But he was confident at the same time that it may be a good opportunity for IVECO as economic growth slows down.
出处
《商用汽车》
2008年第12期72-73,共2页
Commercial Vehicle